LinkedIn tool shares user info on iPhone email
LinkedIn
just gave its users another reason to ensure their resumes are up to
date. The online professional network has introduced a mobile feature
that shows information about people's careers in emails being read on
iPhones.
The tool, called Intro, pulls
detailsthe profiles of LinkedIn's more than 238 million users so the
recipient of an email can learn more about the sender.
The
information will be limited to what the email senders already allow
anyone to be seen on their LinkedIn accounts, unless they already have
granted the recipient broader access through a connection on the
service.
The feature released Wednesday works
with Gmail, Yahoo Mail, AOL Mail and Apple Inc.'s iCloud when any of
them are plugged into the iPhone's built-in email app. LinkedIn Corp.
plans to update the feature so it also works with Microsoft Corp.'s
Outlook.com and Exchange email. It's available at
https://intro.linkedin.com/
Intro also works
on Apple Inc.'s iPad, although the feature isn't tailored for that
device. LinkedIn eventually will release a version of Intro designed
especially for the tablet format.
LinkedIn
imported the technology powering the Intro featureits acquisition last
year of Rapportive, a startup that had already been mining online social
networks to include personal information in correspondence sent to
Gmail accounts.
Intro is part of LinkedIn's
push to make its network indispensable on mobile devices as more people
manage their personal and professional lives on smartphones and
tablets.
LinkedIn says about 38 percent of the
traffic to it networking services now comes through mobile devices,
upjust 8 percent in early 2011. LinkedIn CEO Jeff Weiner predicted
Wednesday that mobile devices would be reeling in more than half the
service's traffic at some point next year.
As
part of its effort to make its network more alluring on mobile, LinkedIn
also released a new version of its service's app for the iPad.
LinkedIn's
strategy has been paying off since the company went public nearly
two-and-half years ago. The Mountain View, California-based company has
consistently been delivering earnings that exceed analyst projections,
helping to lift its stock by more than five-foldits initial public
offering price of $45.
The shares shed $3.60 to $241.35 in Wednesday afternoon trading, as the broader markets ticked down..
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